Rausch

Campaign for the heritage shampoo and skincare brand RAUSCH

Our Challenge

Rausch tasked us with creating a full suite of video and photo content showcasing their complete product line. The concept required working with three women of different hair colors and one male model, capturing scenes in a heritage-inspired farm setting, modern indoor environments, bathroom application moments, and dedicated product close-ups.

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Our Approach

We cast four international models and secured a beautifully renovated farmhouse, a contemporary daylight studio, and selected outdoor locations to reflect both heritage and freshness. With a lean crew of just four people, we worked fast and efficiently—delivering high-quality results while keeping production costs streamlined and free of unnecessary complexity.

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Deliverables

A set of 200 images captured across multiple locations, featuring lifestyle moments, hair in movement, and products in use.

Sixteen short videos filmed in various settings, highlighting lifestyle scenes, natural hair movement, and product application.

A complete image set of the entire RAUSCH product line.

Credits

Director & DoP: Leon Seierlein
Photographer: Leon Seierlein
Hair and Makeup: Divina Hunziker
Styling & Wardrobe: Tirza Seierlein
Editing: Leon Seierlein
Producer: Luisa Vonarburg
Client: Rausch AG